Hi there! I'm Jen
Think of me as your designer who loves a strong creative plan almost as much as I love diving into the ocean
A travel advisor's website has a harder job than most. It has to say what you do almost instantly, and it has to genuinely be yours. That's the part I care about, and after 15+ years designing websites, it's the part I've gotten good at.
I'm a travel website designer now, though it took me most of those 15 years to admit that travel was the only thing I wanted to work on. So I built JetSite to be everything I wish advisors had when they were starting out, a real website they can actually own, and the hand holding to get there.
JetSite clients are building real businesses, and getting noticed for it
The heart behind JetSite & Roam
Design rooted in purpose, shaped by perspective
I get what it feels like to want a business that lights you up! After years of navigating kidney failure, nightly dialysis, and eventually a life saving transplant, I made a promise to stop waiting, and start building a life around what matters most. For me, that's this designer life, and the joy of unforgettable trips shared with my most favorite people.
That's also why I understand your clients, because I truly am your client! I'm the one saving destinations I haven't been to yet, booking the trips, and holding onto them for years after.
I know what makes someone like me trust an advisor and finally reach out, and I know how to build that into a website that gets the right people to do exactly that.
Memorable, and built to hold attention
Where Wanderlust Shapes the Work
Let’s be honest, I’m unapologetically travel obsessed. If I’m not designing, you’ll probably find me snorkeling with whales and sharks, laughing with my husband and our now grown kiddo, or chasing sunsets somewhere warm.
Travel reminds me that what stays with us are experiences, not things. I bring that belief into everything I design.
Every JetSite website is built to feel like one clear immersive place, that's true to the heartbeat of your business.
How I support you
You bring the business, JetSite brings the framework
Whether you’re DIY-ing a JetSite template, booking template customization, or learning through the free resources, my goal is to get you to a website that finally feels like your own business.
The templates give you advisor specific structure, and the prompts, checklists, and Support Hub make it possible to actually finish without turning ‘fix the website’ into a second job.
JetSite is deliberately built to be advisor friendly! Documented, self-serve where it can be, and designed so you can move at your own pace, with help ready when you need it.
you got this!
Free education
Resources to help make your website a success
Everything I know about travel advisor websites, SEO, and getting found on Google. All in the blog, the support hub, and the JetSite newsletters.
Everything at home travel advisors need for their business from Google.
A full resource and learning hub that is constantly growing just for you.
The article hub where I keep all my tips, notes, and thoughts about travel websites.
"I cannot say enough good things about Jen! She is genuine, kind, and trustworthy. I cannot thank her enough for what she's done for my business."
Rana, Tierney Lane
Ready when you are
Let's bring the
next chapter of your website to life
At the end of the day, JetSite exists to help you feel confident sending your link, and proud of the business you're building.
When you're ready for a travel advisor website that finally pulls its weight, there's a template, and help from me, waiting for you.
